Get Online
Get Online - Call for FREE DEMO
About Us
Get Online
  Your Web Site Matters
  • Companies with a strong online presence gain access to the growing number of consumers who use the Internet as their primary source for accessing products and services. [2]
  • Over 60% of Internet users polled said they would be less likely to purchase from a company (online or offline) if they were dissatisfied with that company’s website. [4]
  • The Internet is proving to be instrumental in assisting local and regional economies to diversify and grow stronger.
  • The Internet provides an inexpensive and convenient method for researching and comparing prices [6]
  Your Customers are Online  
  • Online transactions have become more predominant with 50% of home users reporting ordering goods or services over the Internet and 67% going online for electronic banking or bill payments [7]
  • In addition to accessing insurance carrier websites, consumers also gather online quotes and product information. They may also comparison shop and look for nearby agents [8]
  • People with above average insurance requirements make up the forefront of Internet users: households with high income; those with children still living at home; people with higher levels of education; and people in the labor force. [3] 
  • More middle-aged, working Canadians are using the Internet than ever before: 66% of Canadian users are between the ages of 19 – 54, and that number increases to 73% for users between the ages of 35 – 54. [5]
  • The Internet is the preferred mode of entertainment, communication and social networking for younger generations. These future customers expect their service providers to be accessible online.
Canada is Online
  • In 2007, 43% of Canadians logged on to do research on products, or to “window shop”. Of these shoppers, 64% reported that they had subsequently made a purchase directly from the company [1]
  • In 2009, 80% of Canadians aged 16 and older, or 21.7 million people, used the Internet for personal reasons. The rate is even higher in Ontario [7]
  • From paying bills to buying airplane tickets, Canadians do $12.8 billion worth of business over the Internet. [1]

[1] E-commerce: Shopping on the Internet, 2008.
[2]   Canadian Consumer Technology Study 2000, Price Waterhouse Coopers.

The Daily – Household Internet Use Survey 2003.

[4]   Winning the Online Consumer: Insights into Online Consumer Behaviour, Boston Consulting Group.
[5]   General Social Survey 2003, Statistics Canada.
[6]   Exposed on the Net, CPCU, Summer 2000
[7]   Canadian Internet Use Survey, 2009
[8]   Shopping for Value. CPCU. Fall 1999
Sign Up - Receive Our eNews
“You need a partner like AKA Broker.”
Paul Flewwelling Flewwelling Insurance Group
Increase Customer Reach
Provide 24/7 Customer Service
Added Value for Existing Customers

Privacy Policy | Disclaimer
A.K.A. New Media Inc. A Product of A.K.A. New Media Inc.
Copyright © 2017 A.K.A. New Media Inc. - All rights reserved
Toll Free 1 866 766 3336